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Excel, born and bred in Singapore, was founded in 1998 by Mr Kevin CHOA, started as a hardware supplier in Singapore with a humble 50 products. Today, our managing director, with nearly half a century industry experience, Excel has developed into a massive company that strives to meet and go beyond all their clients’ needs. As a Singapore brand in a shining red dot country, Excel is the only one-stop full solution for residential/commercial hardware manufacturer and wholesale distributor priding ourselves in top-notch quality products fit for all discerning renovations demands regionally. Currently, Excel provides quantity and unmatched quality to more than 12,000 products and services including Furniture Hardware, Door Ironmongery, Hardware & Tools, High Pressure Laminate (HPL), Led Lightings, Walk-In Wardrobe, Digital Signage (Led Interactive Panel), Software development (CMS), Smart Building (3D Bim Modelling), Marine & Shipyard, Business Ventures and Investments. Setting Singapore as the Headquarters, subsidiary operation warehouse and factories had expanded and ventured out to countries like China, Malaysia and Philippines to extend the company’s reach across borders. Excel products and services had been exported and distributed to the following countries; China, Fiji Islands, Indonesia, Korea, Madagascar, Malaysia, Maldives, Myanmar, Panama, Philippines, Thailand, Timor-Leste and Venezuela and these territories are still growing!

The Excel vision is to create an enhanced everyday life for the countless humanities. Our business idea is to offer an extensive varieties of well-designed, functional residential/commercial hardware products/services, implementing Information and communications technology (ICT) and Internet of Things (IOT) technologies. We work extremely hard to achieve quality at affordable prices for our customers through optimising our entire value chain, discourages over-profiteering by middleman, building long-term supplier relationships, financing in highly automated production and enjoy economies of scale by producing large volumes.

Apart from offering the best in furniture hardware and door ironmongery division, Excel also provides intelligent fittings, fixtures and many other lifestyle systems that will fit perfectly into all your interior lifestyle. In year 2010, to meet the high-standards of homeowners, we have even gone to offer unique services like mobile applications on IOS, Android platform specifically mobile commerce and e-commerce online shopping you can easily browse and download our catalogue and brochures. We have worked with and partnered many top-notch interior designers, architects, contractors, developers and contract manufacturers in the region, and is renowned for our high-quality, innovative products and an honored Singapore brand. Our vision is to provide products that are well-designed without compromising safety and durability. Our products had served millions of residential homes and commercial offices as well, and these numbers are still growing rapidly. Excel products has always been the choice of all interior designers and architects that understands the importance of usability and great design.

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10 Admiralty Street #03-52/51/34 Northlink Building Singapore 757695, , Singapore, Singapore, 757695, Singapore
phone: (65) 6853 3113 fax: 65) 6853 3003


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